Fairtrade

What does 'Fairtrade' mean?

Fairtrade is about achieving better prices, decent working conditions and fair terms of trade for farmers and workers in the developing world. By requiring companies to pay sustainable prices for a product, Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables producers to improve their position and have more control over their lives.

Why choose Fairtrade?

By choosing products that carry the Fairtrade label, you are helping provide farmers, their families and communities with a more stable and secure income and better working conditions, as well as contributing to ongoing investment in their local environmental sustainability programs.

A product is Fairtrade certified if it carries the Fairtrade label, providing an easy way for you to recognise and choose products that meet agreed international standards.

For more information about Fairtrade, visit the Fairtrade website.